How to Be a Better Blogger
Do you have a lot to say? Knowledge to impart? Opinions to share? Blogging, an online journal or diary-style conversation, might be the perfect forum to let your voice be heard.
What’s holding you back? Are you nervous you’ll do it wrong? Worried you’ll run out of things to write about? Scared nobody will read it? Use these tips to help keep you motivated and heading down the path to success.
Choose a Topic: What kind of blog are you interested in writing? The options are only limited to your imagination. For example:
- Types of tea
- Maybe a combination
- Most importantly, in words attributed to Mark Twain, ‘Write What You Know.’ What’s your forte? Do you love gardening? Are you intrigued by underdeveloped characters in movies? Somebody else is probably interested in these things, too.
Find Your Style: Once you find your niche, use your personal style or ‘voice’ to write with confidence and passion. Pull readers in with storytelling skills. As they drink their morning coffee, share time together through your written words.
- Be real.
- Let your quirk out.
- Be authentic.
- Be vulnerable.
Know Your Audience: It’s essential to know your audience. Who are you writing for? A parenting blog is self-explanatory. But what about a travel blog? Who are your readers? Retirees? Families? Couples? If you’re not sure who’s reading your blog, make a survey and learn the demographics, interests, etc. of your readers and tailor your posts to their wishes.
Find Ideas: As a writer, you see possible posts everywhere, make sure to keep an idea journal. But what if one day you think, “I’ve got nothing.” No worries. There are websites providing prompts and blog ideas. Check out this one: https://optinmonster.com/50-blog-post-ideas-that-you-can-write-about-today/#fun
Read. Write. Repeat.: Remember, to be a better writer, you must do three things: Read. Write. Repeat.
- Read posts from other bloggers.
- Write original, creative material every day.
- Repeat reading and writing.
You Have a Perfect Idea. Now what?: Once you have your idea, follow these steps:
- Make notes
- Research (if necessary)
- Does it stay on content? If you’re writing a food blog, stay focused on food, like this delicious recipe for the Perfect Cheesecake. https://www.simplyrecipes.com/recipes/perfect_cheesecake/
- Is it concise?
- Is it interesting?
- Hook the reader with a catchy headline
- It’s your first chance to grab their attention. Reel them in with an incredible first sentence. For example, Stephen King’s first line in It, “The terror, which would not end for another twenty-eight years – if it ever did end – began, so far as I know or can tell, with a boat made from a sheet of newspaper floating down a gutter swollen with rain.”
- OR only three words like in Herman Melville’s Moby-Dick, “Call me Ishmael.”
- Write your post
Write for Your Readers: Keep in mind that readers have short attention spans. The average reader will give your post fifteen seconds before deciding to continue reading or move along. So be interesting. Tell them something they don’t already know.
- Make sure to avoid passive voice (very hot day vs. blistering day) and big words (esthetic vs. appealing.) The reader wants to read your creative, unique thoughts. It should be exciting and easy to do.
- Paragraphs should be short, three sentences or less. Add white space and a visually appealing layout by adding in:
- Bullet points
- Photos and images
- Bold print or italics
- Charts and graphs
Engage the Reader: If you want your readers to interact with you by commenting, then give them ways to engage. Can you…
- Ask a question?
- Design a poll?
- Create a quiz?
- Write a survey?
With these tips in mind, share your passion and have fun! Get your blog up and running! Ready, set, WRITE!